Shelflife is looking for a Brand Manager

Streetwear & Sneaker retailer Shelflife is looking for a brand manager. The brand is looking for someone aged between 25-45 who is skillful in marketing, creative, fashionable, and innovative – and will oversee all marketing activities including Shelflife other brands within the business.

Other responsibilities include development of marketing mix and strategies, management of agency spend, social media marketing, content strategy and development, direction, and creativity of Shelflife’ own apparel.
The position will be for a start date of July 1, 2021. Applications are open till May 21, 2021.
See details below of what’s required for this position:

  • Age 25 – 45
  • Creative
  • Innovative
  • Social
  • Energetic
  • Fashionable
  • Approachable
  • Passionate
  • Adaptable/Flexible
  • Attention to detail

Core Skills

  • Creativity
  • Graphic Design/Illustration
  • Leadership
  • Communication
  • Awareness of current trends & trend forecasting
  • Understand sneaker & streetwear culture
  • Marketing
  • In-store/online merchandising
  • Understand digital/tech trends
  • Project management

Qualifications & Experience

  • Tertiary Education
  • Min 5 years experience in similar role
  • Streetwear brand/retail experience
  • Portfolio of completed projects
  • Experience with design applications & programs
  • Credible industry references

Key Roles

  • Defines the marketing vision and oversees all marketing activities including Shelflife & other brands within the business
  • Creates tactical and detailed marketing executions
  • Oversees the brand planning process inclusive of the definition of target consumers and the development of marketing mix and strategies
  • Responsible for the generation of revenue through the provision of efficient and effective brand marketing programs
  • Management of agency spend and marketing budget process
  • Management of Social media marketing team
  • Create and manage content strategy
  • Development, direction, and creativity of Shelflifes own apparel brand