Levi’s® and Nike are back with their most exciting collab yet—blending classic denim with iconic sneaker design. This time around, the two American style giants have teamed up to rework the legendary Nike Air Max 95, bringing denim heritage and sneaker culture together in one standout collection.
At the heart of the drop are three bold takes on the Air Max 95, each crafted using premium Levi’s® denim. There’s the White/Ecru pair, with a mix of soft ecru and matte white tones sitting on a gum sole for a clean, easy-to-wear look. The Black edition makes a stronger statement with all-black 14-ounce denim. Then there’s the classic Indigo pair, built with mid-to-light washed denim, a matte navy sole, and unique fabric textures made just for this collab.
All three sneakers feature Nike’s OG “Big Bubble” Air Max cushioning and are packed with thoughtful details: Levi’s® signature Red Tab appears beneath the Swoosh on the right shoe, and the sockliner is printed with a custom Levi’s® dollar bill graphic. Even the packaging gets special treatment, with red Nike Air Max 95 boxes dressed up in Levi’s® style.
To complete the look, the collection includes matching denim pieces: the Levi’s® x Nike Trucker Jacket and Baggy Jeans. Both are made from authentic selvedge denim and showcase co-branded touches like off-white chain-stitching and brown leather patches with the Nike Swoosh. The trucker keeps Levi’s® classic Type II shape, while the jeans bring a roomy fit designed to sit perfectly over the sneakers.
“In collaboration with Nike, we set out to craft an immersive experience that celebrates the shared legacy and forward-thinking spirit of both brands. The opportunity to reimagine the iconic Nike Air Max 95 in honor of its 30th anniversary was a true milestone,” said Leo Gamboa, VP of Collaborations at Levi’s.
“By integrating our signature denim into one of Nike’s most iconic silhouettes, we’ve created a seamless fusion of sport and lifestyle—honouring the past while pushing the boundaries of design.”
The full campaign stars hip-hop artist Larry June, WNBA star Paige Bueckers, NFL player Keon Coleman, and designer Daniel Buezo.
The Levi’s® x Nike collection drops July 10th at Levi.co.za and in-store at Levi’s V&A Waterfront and Levi’s Sandton.
