Revlon has appointed Teyana Taylor as the face of its Super Lustrous Lipstick franchise.
With Taylor fronting the franchise, Revlon is positioning lipstick not just as a beauty essential, but as a statement of individuality and confidence. The campaign highlights both heritage shades and newer innovations like Super Lustrous Ultra Lipstick, which blends bold colour with the nourishing feel of a lip balm.
The partnership forms part of Revlon’s “Be Unforgettable” campaign and will spotlight one of its best-selling product lines, with Lola Tung fronting global campaigns for classic Super Lustrous products and newer innovations like Super Lustrous Ultra. The campaign presents lipstick not just as a beauty staple, but as a form of self-expression.
The move also aims to refresh Revlon’s cultural relevance and connect with a new generation by aligning with a multi-hyphenate talent whose influence spans fashion, music and film.